There are many reasons why prospects ultimately don’t buy from us, but staying in touch regularly and consistently can make all the difference between choosing you, choosing a competitor, or doing nothing at all.
While other marketing methods have come and gone, email continues to deliver a remarkably high return on investment. With the right knowledge, it’s also incredibly easy. In this session, you’ll learn how you and your team can use it effectively to stay top of mind with your audience, generate more leads and make sales by sending truly un-deletable emails.
Nathan Littleton is the Immediate Past National President and a Fellow of the PSA UK & Ireland. When he doesn’t have his PSA hat on, he’s a marketer, speaker and author who specialises in helping businesses to grow by attracting and winning more customers. Each year he sends more than a million emails on behalf of his clients, and his proven track record has led to him working with leading brands including Microsoft, Virgin Care and the BBC. When he’s not speaking, writing or sending emails, Nathan is a long-suffering Aston Villa fan, stand-up comedy fanatic and proud geek.
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